Printable Weekly CPM Log
This weekly log is for ad managers, marketers, and business owners who want a simple way to track campaign performance by week. It includes columns for Week, Channel, Spend, Impressions, Clicks, Conversions, CPM, CPA, and Notes across 2 Letter landscape pages.

Free printable · PDF
- 2 pages
- US Letter, landscape — choose “Fit to page” for A4
- PDF, 55 KB
Free for personal, family and classroom use.
Fill in one row for each channel each week, then compare spend, traffic, conversions, and cost metrics over time. Use the Notes column to record changes, tests, or results that may affect performance.
Good for
- Weekly ad performance tracking
- Channel-by-channel cost review
- CPM and CPA comparison
Tip: Print double-sided if you want both pages together, or keep one page per campaign channel.
4 files · XLSX, PDF, DOCX
Get every sheet: Ad Campaign Planning Workbook
This sheet plus 3 more in one download, with the editable Excel and Word files. Excel media plan with CPM, CTR, CPC, CPA and ROAS by channel, a campaign brief template, an ad metrics formula card and a weekly performance log.
$4.00 USD, one-time 4 files · about $1.00 each
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Printable Media Plan Sheet
Printable CPM Formula Card
Printable Campaign Brief Sheet